Brembo’s New Innovation Center in Shanghai: A Hub for Software, Data Science, and AI

Brembo has inaugurated its first Inspiration Lab in Asia, located in Shanghai. This innovation center is dedicated to the development of software, artificial intelligence (AI), and data science, thereby strengthening the group’s digital transformation.

 

A Strategic Hub for Digital Innovation

The new center is part of Brembo’s global network, which already includes an Inspiration Lab in Silicon Valley and ten research and development centers worldwide. The choice of Shanghai as the location is strategic: the city is a key hub due to its high-level universities, technological startups, and industrial partners with whom Brembo intends to collaborate to develop innovative solutions for the automotive industry.

 

Focus on Software, AI, and Data Science

The core activities of the laboratory revolve around developing software specifically for braking systems, applying AI-based technologies, and performing in-depth analysis of data collected from vehicles. These tools enable the transformation of traditional braking systems into integrated solutions capable of interacting with digital systems to improve safety and driving comfort.

 

Innovation in Braking Systems

The Shanghai lab concentrates on enhancing the predictive and intelligent functions of braking systems, which can dynamically adapt to road and traffic conditions, increasing safety for drivers, passengers, and pedestrians.

 

Impact on Global Digital Strategy

Daniele Schillaci, CEO of Brembo, highlighted how this center is central to the company’s global digital strategy, aimed at integrating braking systems with advanced AI-based software solutions to set new standards in safety and comfort in driving.

 

Collaborations and Future Prospects

The Shanghai laboratory fosters collaboration with academic centers and local startups, creating an innovation ecosystem that allows the development of customized solutions tailored to the specific needs of the global automotive market, while maintaining strong ties with the Chinese territory.

 

The new Brembo Inspiration Lab in Shanghai represents a fundamental step in the group’s digital transformation, combining expertise in software, data science, and AI to innovate braking systems and enhance the driving experience for the future of the automotive industry.